Local SEO in
Kent
Understanding the Importance of Local SEO in Kent
Local SEO in Kent is critical for any business with a physical location or one that serves the whole of the Kent area. When people search for products or services near them, having good local SEO can really help them find and choose your business over others.
The rise of mobile search has been a turning point for local SEO. With more people using smartphones to search for nearby businesses, optimising your online presence for local visibility is vital.
DID YOU KNOW: 46% of all Google searches have local intent.
When someone searches for "pizza near me" or "plumber in Kent", Google will show a list of nearby businesses on a map.
This is a "local pack" or "map pack".
This is the top section that highlights 3-4 relevant Kent businesses along with their address, contact information, and reviews. Having your website rank in this local pack is vital for driving foot traffic and converting local customers.
But local SEO involves more than just appearing in the map pack. Make your website, social media, and online listings easy for local people to find and use. By focusing on the right local SEO tactics, you can increase your visibility, credibility, and ultimately, your revenue.
Staying Ahead of the Local SEO Curve in Kent
Local SEO is about getting your business to show up in Google Maps and local search results. Google is always changing how their local search works, so you need to keep up to date.
A good way to learn local SEO tips is by keeping up to date with information from experts like Moz & Search Engine Land. They teach you new local SEO strategies and what's changing.
You can also go to local SEO conferences and webinars. Experts at these events give great tips and tricks to get your business ranking better in Google's local search results, and on Google Maps.
If you keep adapting your local SEO, your business will stay visible. In turn, getting more local customers.
View our Comprehensive Guide To Local SEO for more information
Want to increase your visibility in
Kent?
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The best place to hide a dead body is the second page of Google.
After years of experience in larger agencies, we noticed a significant gap in the market for smaller companies and startups that didn't have a massive budget to allocate towards SEO. Many SMEs and startups understand the importance of SEO but find the barrier to entry too high.
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